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Archive for January, 2011

How to Sell Your Handcrafted Jewelry in 2011

Friday, January 21st, 2011

In 2010, holiday sales and increased retail spending seems to be on the upswing, so 2011 would be a good year for jewelry crafts your … right? If you make crafts to sell jewelry, I am sure that in the past year has left you wondering whether you should continue. Of course the decision to continue or stop your jewelry is a personal decision.

First and foremost must be how much do you need for your jewelry is really a business? If you’re like most of us, and you really need the income from your jewelry than maybe you should put pen to paper and write down how you were trying to sell your jewelry in 2010.

Did you do a craft show that was unprofitable? Did you sell your jewelry to cheap and not make any profit? Before you decide to just give up why not reevaluate your past year and come up with a solid plan to move your business forward in 2011. Most people think that a business plan should be complicated…it doesn’t have to be. I think having your plan of action in print can help steer you in the right direction.

I have a customer and friend who was desperately trying to sell her jewelry. We set aside a time and I helped her critique her jewelry. She was open to some constructive criticism. The main problem with her jewelry was that she still didn’t have a handle on what kind of direction for her pieces and her designs were a little of this and that…beautiful but no theme or focus.

Deciding what kind of jewelry you want to specialize in is very important. You just can’t put together a few beads and want people to rave about it. Remember there is plenty of completion out there and you’ve got to stand out.

I have one client sold a lot of her jewelry wire wrapped sea glass. her table in the program and its website provides you with a clear identity of the style and direction of her own and sell a lot of things with great price.

If you haven’t found your style perhaps you should broaden your skills by taking some local classes, classes online or on YouTube. I guarantee you that doing so will help you decide fairly quickly what you don’t or do want to do… this is MAJOR. So get your pen and paper and start building your plan for 2011 … Look for part 2 of your plans to get together in the next newsletter. Need to get a jump start on plans to sell jewelry, for you to attend seminars once a year in our “Marketing 101”

Things to Consider Before Buying Silver Jewelry

Friday, January 21st, 2011

The silver jewelry market has boomed. Handmade Silver Jewelry has become one of today’s craze among contemporary young men and women. Silver jewelry is not so pricey compared with gold or platinum ornaments.

Sometimes silver plated jewelry is also marketed as silver jewelry. But authentic silver jewelry must consist of 92.5% silver content. Thus when buying silver accessories, be sure that the jewelry is carrying the right amount of silver. Never neglect to verify the U.S authorized brand carried by every reliable company or jeweler that will prove that the piece is real.

There are a couple of broad types of design among silver jewelry the classical and modern design. When choosing what type of design, you have to know the purpose of buying silver jewelry. Thus it is better to select a simple one for day to day use. Some are solely silver jewelry whilst some jewelry has semiprecious stones of different colors incorporated in it.

This is the reason why classical silver jewelry is more expensive than the trendy design. For classical ornaments, you may also find simple silver ornaments, incorporated with colorful semiprecious stones and enameled type. Therefore before buying it, do not forget to check whether the cost is truly worth the craftsmanship.

Additionally, always buy a silver jewelry cleaning kit at the time of buying your jewelry because silver jewelry gets tarnished easily and thus it needs much more care compared to gold or platinum jewelry. Though silver ornaments are less expensive than gold or platinum, surely you want your silver to glow like it was at the day of purchase. Hence cleaning kit is a must.

Finally, be sure that you really know what type of silver piece that you want. If you don’t find what you are looking for, you can always request for a personalize design that suits your desire. It needs a lot of time to work as well as skill to create a beautiful silver jewelry manually.